Image of individuals sitting on chairs viewing social media on different types of devices.

Live Virtual Workshop

•

3 hrs

•

4.4

(1,000)

The Social Media Marketing Workshop

Course Outcomes Agenda Reviews FAQs

If your business is on social media but your efforts aren't yielding success, you’re not alone. Many organizations struggle to make their mark.

Wondering how to turn things around? The businesses that are making social media work are setting objectives, following a plan, selecting the best tools, monitoring results and faithfully measuring ROI. This workshop provides the information you need to choose the best social media platforms for your business, how to write for a social audience and critical mistakes to avoid. You’ll explore today’s proven social media marketing strategies and turn your digital presence into profits.

Enroll today and join other companies thriving in the digital sphere. Elevate your social media game and watch your business flourish.

Course Outcomes

How to make social media “connect” for your business
New tools and new ways to grow your business you may not have thought of
How to define your strategy and create your plan before taking the plunge into social media
The most common mistakes being made — spot them on the horizon and take a detour

4.4_{out of 5}

(1,000)

1,000

people have taken this course

100%

found this course to be helpful in their workplace

Course Agenda

3 hrs

Live Virtual Workshop

Print Agenda

Session 1: The Key to Social Media Success: Getting Off to a Good Start

Session 2: Choosing the Right Platform for Your Business

Session 3: Measuring What’s Really Important — Your Return on Investment

Session 4: Cool Tools and How to Use Them to Grow Your Business

From influencers to hashtags to content creation — exploring today’s most effective social media tools
The best business uses for Facebook and LinkedIn
A key business benefit of using X (formerly known as Twitter) that makes it almost impossible to resist
Beyond silly videos of babies and pets — 15 creative ways to use YouTube for business
Could blogging be your front door to social media?
Emerging tools to keep on your radar and how they can help you reach your business goals

Session 5: Mistakes Rookies Make…but You Don’t Have To

Session 6: The Art of Writing for a Social Audience

Session 7: Eight Steps to Creating a Social Media Marketing Strategy

Event Dates & Locations

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Live Virtual Workshop

Course Dates & Times

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Participant Takeaways

Trainer was really good! She covered a great deal of information with thorough coverage and referenced those areas where we could go over on our own. The poll and chat engagement was helpful and the end part looking at some real live social media content was excellent!

Veronica A.

The course was excellent and I feel that I learned a lot that will help my city website and social media expand. The trainer was great, he made everything really easy to understand and gave some really useful advice.

Jamie K.

I really appreciate all of the helpful tips from the trainer!

Caitlin I.

I didn't know what to expect from the course, but our trainer made it very engaging and there was a lot of participation from attendees, which I can only attribute to her ability to engage!

Michelle D.

Our instructor has been the best trainer I've learned from. He was engaging, offered real life experiences and examples, answered all questions and gave personalized suggestions.

Janine A.

FAQs

How does a virtual seminar work?

A virtual seminar is a live, instructor-led experience. One or two days before the actual date of your seminar (also referred to as a course or workshop), you’ll receive an email with a link and a unique registration ID you’ll use to connect to the training. It will also include an additional link to the course materials along with any additional instructions you’ll need.

About 15 minutes before the scheduled start of your workshop, you’ll be able to log on from your computer, laptop, tablet or smartphone and join the event. Your unique registration ID may only be used once.

To ensure you have the best experience possible, please make sure your system has the necessary components. You can check your system now by following this link: Click here. Note: Please disable any pop-up blockers before testing your system.

Why should I choose virtual training?

Do you offer closed captioning?

What happens if I register, and then something comes up and I have to cancel?

We understand that occasionally things happen beyond your control, making cancellation unavoidable.

CANCELLATION POLICY: Cancellations occurring 5 business days or less before the event will be eligible for a one-time transfer to a future event. Refer to the confirmation number received upon registration and notify us by email at custserv@skillpath.com or call us at 1-800-873-7545 prior to the date of the event. Post-event cancellations will be ineligible for transfer and the registrant will be liable for the entire course fee.

What happens if I get disconnected during the seminar?

How do I contact Customer Service?

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